GENEVIEVE A. SANTOS | beauty expert - makeup artist & esthetician

beauty resources

Group Shot!

“Sharpening the Saw” (Keeping Your Makeup Skills Intact)

According to Steven Covey’s “Seven Habits of Highly Effective People,” Habit #7 entails “Sharpening the Saw,” meaning that we should take time to renew ourselves mentally, physically, socially and spiritually. For this post, I’m focusing on the physical & social aspects in a career as a makeup artist. While running the NYC Makeup Artist Meetup…

Mini-Fashion Show Presentation

Genevieve’s Adventures: Beauty Techniques to Go Fashion Week Kick Off Party

It’s always exciting to profile other successful makeup artists that take their careers to the next level through their entrepreneurial ventures. Celebrity makeup artists D’Angelo Thompson and Andrea Fairweather formed Beauty Techniques to Go, a comprehensive beauty education series for everyday women and aspiring makeup artists. This is done through interactive panel discussions, beauty workshops…

EVENT: PrettyCity Sample Sale!

Gotta love beauty events! Our friends at PrettyCity.com are putting together an exclusive “Beauty Sample Sale” event in midtown Manhattan – just in time for the holidays! My file uploader won’t let me put up the event flyer, but the details are below: PrettyCity & NewYorkBeauty.com Announce The Beauty Sample Sale ***New York’s Ultimate Beauty…

EVENT: Shecky’s Beauty Night Out

For the 2nd year, Shecky’s is holding their annual “Beauty Night Out” on Wednesday, October 24th to Thursday, October 25th in NYC! I’ve been to their “Girls Night Out” event, which mostly consists of fashion and jewelry vendors, so I’m so excited to go to their premier beauty event! With every Shecky’s event, enjoy free…

GotG & Meetup.com

Greetings all! I know it’s been a while since I’ve posted on business activities, but things have been HECTIC! Anyway, for all you emerging makeup artists, I’ve now taken over as Organizer for the NYC Makeup Artist Meetup! Click here to check outThe NYC Makeup Artist Meetup Group! Meetup.com is an awesome website for people…

The Official Gorgeous on the Go website is here!

Hey all…it’s finally here! Starting this website has been a dream from when I began this business, as well as having the privilege to share my thoughts and insights with my audience. I’m very grateful for the support of a few people who helped me with this process, such as Omar Faruk, who walked me…